11–16 of 16 posts
Went through S12, and also talk to a lot of YC founders. A few thoughts: 1. Quality over quantity. "Talk to users" works best when you have a well-defined market or ICP. Talking to 10 users in your ultra-specific niche is way better than talking to 100 users across multiple niches. 2. Your script matters a lot. Asking leading questions will get you results you can't trust. I think The Mom Test ( https://www.amazon.co…
Went through S12, and also talk to a lot of YC founders. A few thoughts: 1. Quality over quantity. "Talk to users" works best when you have a well-defined market or ICP. Talking to 10 users in your ultra-specific niche is way better than talking to 100 users across multiple niches. 2. Your script matters a lot. Asking leading questions will get you results you can't trust. I think The Mom Test ( https://www.amazon.co…
What is ICP?
Earlier quoted context omitted.
that's great. what other strategies did you use to get the first clients? or was it just the pure bliss of making such a great product it spread by word of mouth? thanks for answering! very kind
Sorry, I wasn't trying to be unkind. I got my first customers through ads and content marketing. I never did cold emails or cold calls. Sounds grueling.
Earlier quoted context omitted.
what do you mean?
As one example, when a user describes a pain point, ask them what they’ve tried to solve it. Have they bought some other product that didn’t work out? Built internal tooling? If it’s merely annoying but not worth fixing today, that likely foreshadows a tough road ahead for a paid solution. I like that question because it can avoid the trap of all the end users agreeing something is a problem, but not being interested…
what have you done to solve this problem? when do you encounter this problem throughout the day?
thanks for the answer!