Read some Seth Godin books.... purple cow, free prize inside etc... and you will learn how to market/pr. One of my college degrees is in PR but I learned more via Seth Godin's books
Ask HN: What PR book should I read?
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Re: Ask HN: What PR book should I read?
#12As a PR and communications major I can help you with that. I can recommend these two books: http://www.amazon.com/Influence-Psychology-Persuasion-Busine... And http://about.pricegrabber.com/search_getprod.php/masterid=94... Do keep in mind that PR is something different than marketing or advertisement. Those people running around, dropping names and 'generating spin'? That's just a very tiny part of PR. PR is about s…
Thank you Dirk.
I was looking in the PR book you suggested and also in many others I have found. Let me be straight, I find all of them dry, boring and useless. I had little idea about PR, and I still have little, but I start to realize it is a different animal from what a startup would need. It feels like something mysterious and don't believe in mystery.
You did actually help me to the conclusion, that I will just skip learning PR now and focus on marketing, like rmATinnovafy said. I did need your input, thank you.
Re: Ask HN: What PR book should I read?
#13the Prince by Machiavelli
Re: Ask HN: What PR book should I read?
#14the Prince by Machiavelli
thank you