Have you thought about selling the 1600MRR one? If you would be interested you can email me on my mail in bio and we can discuss.
I've thought about it in the past, but the risk/reward ratio is better if I just run it myself. Also, the whole selling process was a huge turnoff for me as the offers were at most 3x arr and lots of tirekickers when I posted on acquire.
Ask HN: Grow a profit-generating SaaS or work on a promising new one?
11–17 of 17 posts
Re: Ask HN: Grow a profit-generating SaaS or work on a promising new one?
#12The advantage of affiliate marketing is a 3rd party takes the financial risk that it doesn't increase sales. The downside is you don't own your acquisition funnel. If both parties are aligned, it can work out.
Re: Ask HN: Grow a profit-generating SaaS or work on a promising new one?
#13Is it possible you're making the common error of wanting to build something new? It's pretty awesome that you've got something making $1600/mo without any proper marketing. It seems insane to me to abandon that effort for something else. Not to mention, if your next project takes off, you'll probably find yourself in the same situation again. I would double down on this one. You'll likely have a lot of learning to do…
I did fell into that pitfall when I built keenly. Just wanted to build something new. But then, only when I received good feedback I thought to proceed with it. I won't deny, the new thing is definitely appealing because it's new. But you make a good point about finding myself in the same place again. I've had some good options presented here and I'm leaning towards focusing on rosterbird and try to get a growth engi…
The smart money though is on the thing that's working. Take the time to understand why it's working, and how it might grow future wise, and user wise. This is not fun like programming but makes the things you build more successful.
At the same time put some limited hours into keenly. It makes a good distraction, and we all like a change from time to time.
Always remember that building things successfully takes multiple skills. You've got the programming down, but learning the rest can be just as satisfying.
And don't be scared to ask for help. There are lots of successful people around you who can help if you just bother to ask.
Re: Ask HN: Grow a profit-generating SaaS or work on a promising new one?
#14Earlier quoted context omitted.
I've thought about it in the past, but the risk/reward ratio is better if I just run it myself. Also, the whole selling process was a huge turnoff for me as the offers were at most 3x arr and lots of tirekickers when I posted on acquire.
Out of curiosity, what is your expectation for such a project? 3x arr is a standard measure, especially for such small numbers.
I didn't have any particular expectation per se, any x arr with the potential baked in is fine. But the most conversations I've had are bog-standard x months of profit and people looking to acquire it as an asset, which makes sense for them, but doesn't for me as I mentioned before the risk is pretty low in keeping it myself.
Re: Ask HN: Grow a profit-generating SaaS or work on a promising new one?
#15Earlier quoted context omitted.
Out of curiosity, what is your expectation for such a project? 3x arr is a standard measure, especially for such small numbers.
From my experience, x arr is not a reliable metric for products of this size. They don't exactly have risk covered returns due to their size and they're usually bought for their growth prospect than any meaningful return it can give. I didn't have any particular expectation per se, any x arr with the potential baked in is fine. But the most conversations I've had are bog-standard x months of profit and people looking…
A strategic buyer might buy it for the potential, but also at that size they can likely copy it quickly and with a bit of marketing scale it up.
Re: Ask HN: Grow a profit-generating SaaS or work on a promising new one?
#16Earlier quoted context omitted.
From my experience, x arr is not a reliable metric for products of this size. They don't exactly have risk covered returns due to their size and they're usually bought for their growth prospect than any meaningful return it can give. I didn't have any particular expectation per se, any x arr with the potential baked in is fine. But the most conversations I've had are bog-standard x months of profit and people looking…
First of all congrats for creating something and achieving some traction. However, on the valuation side I think the things are a bit different. The size is just too small to justify a higher multiple, because you have to maintain the product, invest in marketing, etc. Until at least 5-6k mrr the buyer would be at a net negative (either hire someone to maintain or do it themselves and in a lot of countries the mrr is…
It's mostly seen as a jumping board for them to quickly get going, compared to finding idea, building it, getting some SEO footing, etc. That's just my anecdotal experience btw.
Re: Ask HN: Grow a profit-generating SaaS or work on a promising new one?
#17Is it possible you're making the common error of wanting to build something new? It's pretty awesome that you've got something making $1600/mo without any proper marketing. It seems insane to me to abandon that effort for something else. Not to mention, if your next project takes off, you'll probably find yourself in the same situation again. I would double down on this one. You'll likely have a lot of learning to do…
I did fell into that pitfall when I built keenly. Just wanted to build something new. But then, only when I received good feedback I thought to proceed with it. I won't deny, the new thing is definitely appealing because it's new. But you make a good point about finding myself in the same place again. I've had some good options presented here and I'm leaning towards focusing on rosterbird and try to get a growth engi…
Focus on the product that’s making money with minimal effort. You will learn a lot in the process (it may make sense to bring in some contractors to help you along in certain areas). Maybe you find you really don’t want to take that any further, at least you’ll have a much stronger understanding of the product, market, etc which will help you sell it off for a higher price and fund focus on the next thing.