Live data from Hacker News

Ask HN: Best Resources to Learn SEO?

news.ycombinator.com

11–19 of 19 posts

Re: Ask HN: Best Resources to Learn SEO?

#12
I wrote a concise developer focused on-page SEO guide (https://www.checkbot.io/guide/seo/) sourced mostly from things Google says, as well as a Chrome extension that checks the page factors from the guide (https://www.checkbot.io/). You can test a site you run with the extension and follow the guide to fix any problems found, learning SEO on the way.

Re: Ask HN: Best Resources to Learn SEO?

#15
post #8
post #6

I used to do this for many years at a very high level and was consulting for lots of major brands on this exact topic. The SEO industry makes things sound a lot more complicated than things are in reality. That mostly comes from the fact that overwhelmingly most people in the industry aren't actually very technical at all and things that might seem obvious to an engineer are not at all to people with more marketing f…

As a dumb marketing SEO person, I can confirm this is the way. Make sure the site is crawlable, indexable and reasonably fast first - the tech part. Then spend 90% of the time generating content and links.

I understand generating content, but how do you generate links? Or did you mean generating content will generate links?

Re: Ask HN: Best Resources to Learn SEO?

#16
This may sound too basic, but for most people, going through these links[1][2] is more than enough to know what to do.

Once you have understood them, learn the tools of the trade. Come up with clever ideas. "There are always shortcuts and loopholes"[3].

Good tools and execution of effective ideas make all the difference.

[1] https://developers.google.com/search/docs/beginner/get-start...

[2] https://developers.google.com/search/docs/advanced/guideline...

[3] http://paulbuchheit.blogspot.com/2009/10/applied-philosophy-...

Re: Ask HN: Best Resources to Learn SEO?

#17
post #6

I used to do this for many years at a very high level and was consulting for lots of major brands on this exact topic. The SEO industry makes things sound a lot more complicated than things are in reality. That mostly comes from the fact that overwhelmingly most people in the industry aren't actually very technical at all and things that might seem obvious to an engineer are not at all to people with more marketing f…

> The SEO industry makes things sound a lot more complicated than things are in reality

Yes, just write high quality content on a site that's performant/fast and make use of references/outbound links, aswell as inbound links linking to your own articles and you're golden. It also helps to be as descriptive as possible and categorize all your content to make crawlers happy.

Re: Ask HN: Best Resources to Learn SEO?

#19
post #8

Earlier quoted context omitted.

As a dumb marketing SEO person, I can confirm this is the way. Make sure the site is crawlable, indexable and reasonably fast first - the tech part. Then spend 90% of the time generating content and links.

I understand generating content, but how do you generate links? Or did you mean generating content will generate links?

Generating great content that is linkable is the mindset to be in.

But putting some media outreach muscle behind it gets you 10x the results. So it's content + link outreach.

Post reply on HN