Has she ever tried coding, and if so does she see herself enjoying it as something she'd be doing several hours a day?
What is her reason for an interest in programming? Is it an interest in tech, solving big problems with tech, money, something else?
Would she be OK knowing that the job search for a bootcamp grad with no prior coding experience may be rather challenging (many grads go to work for the bootcamp itself, which is mutually beneficial as it boost placement stats while also giving the grad a job)?
How is her financial situation? Can she absorb a hit?
Is she incredibly bright and dedicated to the point of potentially being able to enter the field based on n months of self-directed education for free (MOOCs, online tutorials, videos, books, etc)?
The question is a bit more complex than it seems.