Launch failure story here. I posted to Reddit and Hacker news about the software I had built, but this didn't attract much attention. Largely because the software wasn't so very usable to anyone — I had mostly built something that mainly I liked. Which I didn't realize at that time. Then I wrote a blog post related to the software, and it got popular here at HN, and topped the HN list for a short while. Lots of visit…
Ask HN: How did you launch your product?
11–16 of 16 posts
Re: Ask HN: How did you launch your product?
#12I launched Indie Hackers ( https://www.indiehackers.com ) a few weeks ago on HN. To make the site, I worked with about 12 different founders to decide on formatting; come up with questions; and ultimately conduct, edit, and publish interviews. I waited to post on a Thursday morning, partly because I didn't want to compete with tons of new stories on a Monday/Tuesday, and partly because I wanted to launch as early as…
Re: Ask HN: How did you launch your product?
#13We do geocoding using open data sources https://geocoder.opencagedata.com/ and launched the product at the annual OpenStreetMap conference. Many people from the industry approached us, some blog posts, nothing really customer focused. We were sponsors of the conference and now corporate members of the OpenStreetMap foundation. We're listed in a couple of API-related directories but never made an effort to get as many…
Re: Ask HN: How did you launch your product?
#14Launching was much easier than the following 9 years spent creating and growing a real business out of what was essentially an internet curiosity.
Re: Ask HN: How did you launch your product?
#15Launch failure story here. I posted to Reddit and Hacker news about the software I had built, but this didn't attract much attention. Largely because the software wasn't so very usable to anyone — I had mostly built something that mainly I liked. Which I didn't realize at that time. Then I wrote a blog post related to the software, and it got popular here at HN, and topped the HN list for a short while. Lots of visit…
We learn from mistakes, don't we? Good luck for your launch. Keen to know what you're building. Looking forward to it. :D
(sorry for the late reply, didn't notice the new comments here until I noticed my HN karma points had changed)
Re: Ask HN: How did you launch your product?
#16Launch failure story here. I posted to Reddit and Hacker news about the software I had built, but this didn't attract much attention. Largely because the software wasn't so very usable to anyone — I had mostly built something that mainly I liked. Which I didn't realize at that time. Then I wrote a blog post related to the software, and it got popular here at HN, and topped the HN list for a short while. Lots of visit…
I had a similar launch and lack of interest, plus people signed up, and never returned. Did you engage the users that did signup in any way? Did you get positive feedback while on hacker news that led you to believe the product is viable? How has you experience been with ux designers and testers been? Heck, do you have a blog I could read about this stuff? :) My project got very little feedback, just kinda nothing bu…
- I didn't engage the users that signed up in any way, no.
- On HackerNews and other places, I got mixed feedback. I think I a bit ignored the feedback that said that what I built wasn't so very user friendly.
- My experience with UX designers and testers have been good, or great. Some of them were not of much help, but that doesn't matter much — what matters is that _some_ of the freelancers were really talented (from my point of view). I hired perhaps 10 different freelancers, they charged between $5 and $35 per hour. Usually the a bit more expensive ones were better. I got the impression that the freelancers where doing their best and working fairly quickly. (The freelancer site has a time tracker that takes screenshots.)
- Usability testing: This works fairly well with almost anyone. They recorded screencasts with sound. Problems could be that the sound was a bit low. Or the video didn't work. Then instead they wrote something in text. — I think it makes sense to let both 1) experienced UX designers and 2) people with not much experience, test the software. Someone who didn't know anything about tech, was actually very helpful, because she made it easier for me to understand how to write so that also non-tech users understand.
- The biggest problem with usability testing, was that it takes rather long to watch the videos afterwards :- P If they spend 30 min recording, then it takes 30 mins for me to watch. Sometimes it's more time efficient with feedback in text + screenshots in a PDF/LibreOffice doc.
- No blog, but I've thought about writing a blog post entitled "Doing everything the wrong way" or something like that. (I did other mistakes too. Perhaps I still do :- P )
(sorry for the late reply, didn't notice the new comments here)