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I read about drastic staff / product cuts and re-focusing on the company, however that was always told from the outside.
Was someone working at Apple during that transition and has any interesting stories / can share their experience?
Jony did not come from NeXT, as many seem to believe.
If you've not seen it, this video of Job' informal talk with WWDC attendees in 1997 is a classic. At the time he was only consulting at Apple after the Next acquisition and Gil Amelio was still at the helm. He talks quite a bit about how the company is re-engineering itself and refocusing on a narrower set of products, and deals constructively with some pretty hardball questions from the audience. https://www.youtube…
Also, I think Michael Spindler did more damage to Apple than Scully did.
If you've not seen it, this video of Job' informal talk with WWDC attendees in 1997 is a classic. At the time he was only consulting at Apple after the Next acquisition and Gil Amelio was still at the helm. He talks quite a bit about how the company is re-engineering itself and refocusing on a narrower set of products, and deals constructively with some pretty hardball questions from the audience. https://www.youtube…
If you've not seen it, this video of Job' informal talk with WWDC attendees in 1997 is a classic. At the time he was only consulting at Apple after the Next acquisition and Gil Amelio was still at the helm. He talks quite a bit about how the company is re-engineering itself and refocusing on a narrower set of products, and deals constructively with some pretty hardball questions from the audience. https://www.youtube…
Anybody familiar with the Improv / Quantrix spreadsheets that he claims is 5X - 10X more productive than Excel? What's so special about them? Has that functionality found its way into Excel at this point?
I wasn’t working there but when Jobs came back, Gil Amelio was at the helm, not Sculley. Sculley was long gone by that time. Also worth noting is that Amelio had also cancelled a bunch of projects to cut down costs but Jobs’ was more drastic.
I distinctly remember the Apple recruitment booth was empty, vs all of the high-activity booths around them. I remember it vividly because it was sad seeing how far they had fallen, people weren't interested in even talking to the recruiter.
Imagine getting a job at Apple in 1997 and never selling a share. I know some people that have been at Apple for 12+ years and are planning on retiring next year, they are multi-multi-millionaires just from regular stock grants.
I vividly recall the day Steve introduced the iMac in the Infinite Loop quad. If I had to pick a day that telegraphed Apple's future fortunes, it would be that day. Rhapsody's potential was compelling, but as Macintosh OS it was still pretty Crapsody at the time. The iMac was a Real Thing — as friendly as computers get, that only Apple could've created and sold.