Viewing profile — videophile

Bad example. The whole discussion is about reporting percentages of percentages. Look, it's pretty clear that hackers have left the building and let marketroids rush in. Feel free …

Values reported as percentages should generally be values between 0 and 100. So when the real conversion rate goes from 0.002% to 10%, the reported number should not be 499900%. I …

>take note of the "wtf is this guy talking about" downvotes you've received on this thread I don't rely on opinion-polling to determine who is right, esp. when it comes to question…

An equally valid question to ask is: "How many users are bouncing away from that website after landing on the first page?" That raw rate improved by 5.2%. When you quote percentage…

>what is the standard deviation in that example...You need sample sizes to even attempt to do the math. First, you're asking the wrong person to supply the missing data. The onus i…

The improvement in the conversion rate is (29.6 - 24.4) = 5.2%. Reporting "a percent of a percent" is downright misleading because it is entirely dependent on the starting baseline…

There is some "New Math" being invoked here. If the conversion rate goes from 24.4% to 29.6%, it's disingenuous to claim a 21.2% improvement. I stopped at the first misuse of stati…

Ok, I'm not a PC-nazi but I think someone needs to call the article out: This is generic claptrap ("use help"?! he, and it's pretty clear it's a he, could have at least looked at h…