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Since you are using some lean startup terminology, what is your data telling you? How much empathy have you gained around your particular customer and problem? Have you seen any ot…

Focus on behaviors rather than what they say. What does "more engagement" look like? What behaviors denote "more engagement"? Once you talk to 10-20 curators you should have a soli…

Idea #1: Go talk to your newsletter subscribers, or whoever you think will be your subscribers. Idea #2: Go talk to your curators, or whoever you think will be your curators. Your …