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with all due respect (and it's due - ecommerce is hard work), lose the animations... As soon as I landed on your page, I wasn't thinking "I wanna buy t-shirts and masks!" I was thi…

You can negotiate with your friend. You have more experience in general than when you started, and you have more experience with this client. Just keep in mind that if you negotiat…

DON'T just record decisions and "record." Get PRECISE with the REASONING behind a decision, and write that down. While a "record" of all concerns/comments/discussions is good, it c…

DON'T just record decisions. Record WHY you made them, so that if the ASSUMPTIONS change in the future, you will be able to connect back to the REASONING behind why you made the de…