Viewing profile — mjs00

Several thoughts: - Just add your company name ahead of 'Server Tools' as the formal name (ie "SCL Server Tools") - Take a key attribute/benefit and do a play off your company them…

Seems like a marketing/sales strategy challenge. Here's a few thoughts about potential markets for what you've done, and how you might reach them: Market: Profit-minded folks who w…

"Crossing the Chasm" is definitely a good book to understand one perspective about how technology is adopted. Basically find any way to get early adopters who are known by their pe…

Look at roughly similar established products or services where you think the company is really getting things right in your opinion on the marketing side, and see if there is someo…

Most startups will not have a 'copywriter'. I've typically seen product or marketing copy from the following functions with the following related issues: 1) Developers: accurate de…

This may be too new for any 'industry analyst' to have defined or sized well... How about taking the vertical market(s) you are targeting (ie. hotels) then showing your logic and a…

Ultimately it is the product you market, not the company. But consumer services can be OK with a common name if that helps a startup cut through the clutter. (and it will just be t…

" " (blank) also can match your plan of using no title. Make the design focus on company name and perhaps a line of memorable text about what the company or you provide.

It's very possible but initially a bit time consuming to get a relationship to the point where you can just give work to someone and get results. What I've done to get there: Post …

Certainly check out ScreenFlow for Mac: http://www.telestream.net/screen-flow/overview.htm I've used to create many in house training sessions years ago - it will record your lectu…

Craigslist a used Humanscale Freedom chair - not as well known/desired as Aeron to keep used prices up, so folks closing out an office will often sell cheaply to unload (I've picke…

MealTrac(.com), MealMix(.com)

I like it. Maybe even beyond or in addition something like "Code Concierge" -- for a variety of reasons it might be nice to have an ongoing relationship with individual/team/org fo…

Looks great, but agree with most points made around how folks might be perceived using this (unless in a group of finance/accountant types). Maybe a slight repositioning as somethi…

> there is another group using the .fm of our name to make a somewhat similar product There is something called 'common law' trademark where just by use a company creates a tradema…

Is there a middle ground where you can hire someone to help polish/finish, but under his direction? Otherwise you will lose a lot of time onboarding someone as they figure out his …

I have in the market now my iPhone App: ShopNow - it is a retail store finder with store hours. It has a few neat tricks like twitter view of results. What you see is 'foundational…

At past b2b software and services companies - my experience is a noticeable drop in 'kicking the tires' inbound traffic. For the reasons mentioned, December is not the month people…

"meet new people", at least 6 apps with that phrase in the title. "meetup" - also used a few times ... you can test other words and phrases in the iTunes search box, and see if pop…

I'd prefer no trailers at movies, or really make them trail the film for folks that might want to see them.

One problem might be you seem "too new" to trust to give money to, and the site doesn't have the following 'signals' that will help someone trust you ... (the site could just be a …

Talk to a CPA asap -- they can minimize it by looking at your total picture, what 'net' income is after expenses, etc, ... and penalty is from when due each quarter until the point…

Like most store locators, allow zipcode/postal code as alternative to entering city/state (to help folks in mississauga and such cut down on keystrokes). Assuming you expect a good…

Yes, I'm considering the graphic an obscenity, as well as the words -- I just don't think you can display that at retail in the U.S without potentially getting the retailer in trou…

Often you can have name relate in some direct or indirect what to what the service does, or something unique about it. If you are playing off '(In)quiry', FYI my first impression w…