Viewing profile — loladesoto

“Do not allow me to forget you” ― Gabriel Garcí­a Márquez (we won't forget you)

no comments? wow.

be straight with your customers; never lie to a sales prospect. sales is not just about getting a deal done: each customer represents potential upsell and references. you lose thos…

you do not need a degree to be successful. what you need, above all, is hard work + determination. you will be asked to explain your lack of degree, however. so your best strategy …

In Silicon Valley, Men with advanced degrees earn 73% more than Women in the same industry and with the same degrees (according to Silicon Valley Index). this was shocking so i wen…

The wartime CEO lets the war define the culture. —Ben Horowitz part of the war waged when running a startup is rejection: repeated, horrifying, relentless. there is no peace and th…

if it's never as bad as it seems: does this make a case for optimism or realism on a team? regardless, that's precisely why you need a cofounder who balances you. whether it's a di…

my observation is that we also apologize more, speak up less, and negotiate less effectively (if at all). i teach 8 year-old girls how to code in my free time and one of the bigges…

as a 3rd-generation minority female entrepreneur, i can attest to this. however, even with those powerful role models, i had (and have) to fight a fairly gruesome battle. fortunate…

right. the best long-term relationships have gone through stages of HALT, which is nothing more than exposing one's vulnerability. that's where a person's character resides. and pe…

1. the best argument for funding talented women, is its inevitability. the smartest men understand this. http://www.youtube.com/watch?v=wQnDDKDiSy8 2. part of being a good entrepre…

tl;dr: look for integrity. some of the most brilliant hackers i know are rightfully afraid of going into business with the kind of "brilliant men" described in this article. just a…

great essay. ime, the best programmers are equal part artist and hacker. but, the synthesis would be impossible to describe or even recognize by most non-programmers. and: conversa…

i set up a google voice # for sales and support inquiries, which gets routed to my cell phone. if anyone cares enough to want to speak with a company rep, as the CEO i'm more than …

it's a general article with fairly general tips. but this is simply what happens when you direct list-making at an ambiguous topic. although there was definitely some value there (…

authenticating via social media involves a very poor risk/reward ratio. i very rarely resort to it. until the [identity/trust/data] model changes, identity services sh/could do a m…

amazing conference. women lining the walls, sitting on the floor--all of us incredibly grateful to be there. female founders have more than our share of Sisyphian tasks; events lik…

humble and beautiful.