Viewing profile — dmarti

A proposed standard now under discussion at W3C, dubbed simply “Attribution” aims to redefine how ad effectiveness is measured across the web. This proposal would centralize measur…

A certain amount of hustle and overselling by inventors and new companies has always been a thing. What’s unfamiliar in recent times is the combination of large, oligopoly companie…

This is a great idea for getting more people blogging. Are there going to be RSS feeds?

Is each browser process dedicated to a single customer, or do you clear cookies and other state (localStorage, cache, Chrome advertising features...) between customers?

Google Chrome has another "AI training" API that has been there for a while -- document.browsingTopics() -- this is for passing information about your browsing history to ML on the…

You can have the most tricked-out, up-to-date protections on your client, or in a proxy between your client and a web site...and if that site is using server-to-server tracking the…

Yes, Facebook Conversions API is server-to-server, so it circumvents the privacy settings and tools on mobile platform or browser. https://www.facebook.com/business/help/2041148702…

(CR study co-author here) The tricky part, though, is that even with your client-side settings and privacy tools set up 100% right, any company that has your info can still send it…

WA MHMD is a game changer because private right of action. Doesn't rely on the attorney general or a dedicated privacy agency to take action -- private lawyers can. (Technically no…

The companies it's mainly good for are those who have personal data but are not required to register as a data broker. So if you have a brand with content, forums, retail, events, …

No, they're regulated under the federal FCRA, not state law.

FLoC as a source of fingerprinting bits has been an issue in W3C discussions of the project. https://github.com/WICG/floc/issues/69 As a fingerprinting surface FLoC has similar pro…

Advertisers don't bear the costs of fraud. Intermediaries don't bear the cost of fraud. Fraud is priced in. It drives down the value of all ad inventory in the market. The costs of…

Part 2 of the article is at: http://www.scylladb.com/2016/04/29/io-scheduler-2/

ScyllaDB web person here. If I made it so that you could block one script and get a home page without the horizontally scrolling thingy (but have all the other JS stuff work includ…

"just run an ad blocker" is the new "just run a firewall". You need to check if you got something with real tracking protection (Adblock Plus doesn't, out of the box). http://blog.…

The "acceptable ads" criteria are here: https://adblockplus.org/en/acceptable-ads#criteria If you make a modern-looking long-scrolling article that has an ad somewhere in the middl…

Tor Browser Bundle is working on this: "Design Goal: All Tor Browser users MUST provide websites with an identical user agent and HTTP header set for a given request type. We omit …

(author of the original article) That creeped out feeling is your brain letting you know about an information asymmetry -- someone knows more about you than you know about them. Wh…

Exactly. Ad fraud is not just a waste of energy (like TV ads playing to no viewers). It supports bad stuff on the Internet at the expense of good stuff. * Ad fraud is now the numbe…