Viewing profile — adotjdotr
adotjdotr
HN member- Joined
- Mon, Dec 23, 2013, 9:31 PM UTC
- HN karma
- 66
- Public activity
- 34 items
- HN profile
- View on Hacker News ↗
About adotjdotr
Don't be a keyboard warrior / bell end.
I've managed >$1bn of offline / online advertising for startups, high growth companies and F500 brands.
Advertising works; surprisingly - dont tell me u live in a home with no branded products or wear non branded clothes.
Recent public activity
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Comment #28862072
I've run ads for well over a decade: above the line and digital. All media works, to some extent and the main issue is the way marketing teams on the advertiser measure them. I've …
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Comment #17994708
Because in Europe no one has made money from consumer facing businesses. European investors are all ex-banking / private equity spread sheet modelling morons who do not understand …
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Comment #16716668
"Facebook does emotional experiments on you without your direct knowledge or any outside influence. Facebook has been hell-bent on testing to see if it can make hundreds of thousan…
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Comment #16707547
No, no and no. I've worked on every single vertical and 3rd party data / Partner Categories is rarely used by big or small advertisers a like. The cost of the advertising increases…
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Comment #16401157
Everyone is influenced by ads 3 white stripes? Adidas Swoosh? Nike Golden Arches? McDonalds Everyone clicks, buys and is influenced by ads. Dont be arrogant and mindlessly believe …
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Comment #16065450
In all honesty - why is this seen as such a bad thing. So many well off people engage in this sexualised fantasy behaviour who are monied / well off. I would expect a bit more from…
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Comment #12965655
Companies where the founders own a large % of the stock will tend to do better. This will play out more strongly across all sectors over the long-term. Also, given that I am a targ…
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Comment #12963097
"Probably going out of business due to a lack of revenue." No. This isn't really that true, the business has placed a great deal of investment on the following: hiring sales people…
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Comment #12525166
One of the stupidest articles ever written. Do you know how to read 3 financial statements because this is a well run business that not only is printing money but it has created so…
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Comment #12518286
"Substaining a company on advertising is a dead model" A Deloitte report explained FB has created $40bn of economic value across the world. Let me explain to you how: - People are …
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Comment #12518267
All sorts of very mis guided comments below. Here are some points: 1/ Im an advertiser I can tell you that big brands still love the platform (and spend heavily) 2/ Revenue is $2bn…
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Comment #12239594
All in one app.
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Comment #12208855
"Office is a terrible product" Sure, everyone office in the world uses it as software of choice. I wish all software products were that terrible.
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Comment #12176519
Facebook (and Google) have the best ad products on the market without any question. I have so many DR clients printing money via FB ads, CTRs are not the metric we even focus on, i…
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Comment #11801302
Its funny a lot of people discount this but Zucks father wrote him a $100k cheque that a lot of people miss. I'm looking at my FB friends list, counts well over 600 people, the bul…
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Comment #11786575
I believe Snapchat will not grow in three years to be a one billion user company (I'm happy to be proven wrong here though). I do believe that once the ad product matures in terms …
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Comment #11782346
"Snapchat does not have a clear monetization strategy and the content they have is ephemeral. If a snapchat clone came out tomorrow, snapchat wouldn't be as sticky. Snapchat looks …
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Comment #11623441
100% incorrect. Uber has definitely won over most Londoners it is a complete game changer for the following reasons irrespective of your minimal bad experiences. I've spent several…
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Comment #11283226
The guys
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Comment #8437693
This talk is quality. Honestly, the others seem to just be rehashed lectures about pg's essays or YC related essays from other partners.
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Comment #8372569
This advice is honestly unappealing. I genuinely expected to hear some new insights or information. Instead this is ALL re-purposed information. Nothing new here folks. I certainly…
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Comment #8076857
Former employee. Unsurprised by this data it seems across all the top tech companies they hire by a "type" whether they care to admit it or not.
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Comment #7784081
"Smart" Household goods i.e a fridge that tells you when you are running low on milk/food and have that sync to your online delivery service to make quick purchases on your behalf.…
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Comment #7750183
"If you have persistence, then IQ, upbringing, social environment, education dwarf in importance." Politely disagree here. Most people who succeed in business are usually (but not …