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So since Optimizely basically lets the test run until it "reaches statistical significance" with their Chance to Beat Baseline number, would you say they are doing it wrong? Method…

Not the parent, but I managed and eventually helped lead the paid search group at one of the top search agencies. We had clients with 7 figure budgets all the way up to 9 figure bu…

There's a big one missing from this list that is somewhat recent. Selling the placement of audience segmentation/retargeting cookies on a publisher's site to a data aggregator like…

While I love your site, I have to respectfully disagree with much of what you are saying here. First, I agree on one main point--your site is not a "startup" or even really a "comp…

Is it really that big of an issue to let some site accurately track the source of their referral traffic? That's all UTM codes do by the way--it isn't anything nefarious.

I'm a Chicagoan who's been looking to relocate to the Bay Area (not SF). Unfortunately, I see a lot of companies posting "Local candidates only" positions. I'd really appreciate an…

I always check them out with lots of hope, but then am dismayed to find that they are usually entirely filled with technical roles and almost completely devoid of any marketing/pro…

Not sure if you saw it, but one of his concerns is the time debt that essentially binds him to the will of his investors if he were to take their money. IMHO this is a very valid c…

Unfortunately, this invites people to turn the signal to noise ratio to crap. Case in point: http://www.dailydot.com/entertainment/reply-girls-yogscast-m...